BABCO®

BABCO

Health & Wellness Brand Studio

About us

We are strategists, designers and builders who help health and wellness companies look as trustworthy as they actually are.

A note from our founder

Olivia BatraskiWhy BABCO for health

Before and after

Same company. Same product. Different brand.

Before: Applicants gave fake names. They did not trust the company with real ones.

After: A national enterprise partnership with Amazon.

Before: One client signed at this point in the year.

After: Seventeen clients signed at the same point.

Before: Underwriters asked whether OneHealth Plus was a real company.

After: A bank underwriter called unprompted to say “your website’s fantastic”, then approved a line of credit.

Read the OneHealth case study →

What founders say

“I've genuinely loved collaborating with you and the team, the work has been exceptional and I want to keep building this together.”
Karolina KomarnickaSpace of Mind
1 of 3
A Space of Mind billboard reading “Meet your future self”
  1. OneHealth Plus posters reading “Health care. Made simple.”OneHealth Plus signed 17× more clients
  2. A Space of Mind billboardSpace of Mind turned a method into a brand
  3. The Dearest marketing site designDearest launched from a blank page

What we do

  1. Positioning + Narrative

    Positioning Statement · Category Definition · Messaging + Proof Points · ICP + Buyer Map · Naming + Taglines · Language Kit for the Team

  2. Brand Identity

    Logo + Wordmark · Color + Typography · Graphic System · Motion Design · Brand Guidelines · Template Kit

  3. Marketing Site

    Full Site Design + Code · Full Site Content · Site Motion Design · Site Graphics + Illustrations · CMS · AEO + SEO Optimization

  4. Product Design

    UI + UX Design · Onboarding + Key Flows · Dashboard Design · Design System + Components · In-Product Brand Moments · Interface Cleanup + Polish

  5. Launch + Fundraising

    Fundraising Deck · Data Room Design · Launch Plan + Timeline · Launch Video

  6. Sales + Event Materials

    Sales + Pitch Decks · Marketing Presentations · Booth + Conference Design · Banners + Signage · Print + Collateral · Merch + Swag

  7. Social Media + PR

    Social Strategy · Content Calendar · Social Templates + Post Design · Short-Form Video · Campaign Assets · Press + Media Outreach

  8. Founder Signal

    Founder POV · LinkedIn Content · Talking Points · Podcast + Press Prep · Keynote Story + Slides · Founder Voice Guide

  9. AI Brand Systems

    AI Visibility Report · Entity + Source Corrections · Promptable Brand Guidelines · FAQ + Answer Pages · Monthly Visibility Tracking

Space of Mind billboard
Dearest marketing site
Dearest brand narrative across the product

Selective by design.

Reach out
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